Samsung is counting down to the Galaxy Unpacked event, scheduled for July 10, 2024, in Paris, France. The event is lined up to be a major event that will take place on the same day to coincide with Paris 2024 Olympics.

At the Galaxy Unpacked, the company is slated to unveil several new products, including Galaxy Buds 3, Galaxy Buds 3 Pro, Galaxy Watch7, Galaxy Watch Ultra, Galaxy Z Flip6, and Galaxy Z Fold6.

Now, ahead of the launch event, Samsung's striking digital billboards has light up across popular locations in the world since June 26, 2024. The billboard ads feature an iconic rotating cube, the Eiffel Tower, and a Galaxy AI logo.

Galaxy Unpacked event: What to expect?

As per Samsung's launch history, we can expect the launch of the Galaxy Z Flip6 and Galaxy Z Fold6. The Galaxy Z Flip6 can be expected with an improved camera system, increased battery, faster processor, and other new features.

On the other hand, the sibling model, Galaxy Z Fold6, will possibly have wider screens and thinner bezels, a much more streamlined lightweight design, and a new chip. Other possible additions for both models include brighter displays, a less noticeable crease on the internal screens, and upgraded Galaxy AI capabilities.Apart from the flagship phones, the firm may unveil its next-gen TWS, Samsung Galaxy Buds 3. Recently, the leaked images of the Galaxy Buds 3 showcased a new stemmed design.Moreover, in the wearable category, Samsung could also unveil the Galaxy Watch7. However, it still has much the same design as the previous generation, but it will come with a new 3nm Exynos processor, a brighter screen, more precise GPS, and increased storage.The Galaxy Watch Ultra might steal all the attention with its rumored new design boasting a round screen sitting atop a square case. In comparison to its predecessor, this model is said to equip a brighter display, along with a titanium body and a larger battery.With that, Samsung is also prepped to launch the Galaxy Ring that was announced earlier this year.